Episode by episode, Intersexions systematically fills in another link in the talk show aired on10 stations – which triggered a powerful social media response. passed away shortly after the finalization of Intersexions II. Jo was not . Episode by episode, Intersexions systematically filled in another link in the sexual network which spread and doubled .. in parallel to the TV drama on 10 indigenous. The first round of auditions for Intersexions II takes place in Johannesburg on 4 August, at the Bassline club at 10 Henry Nxumalo Street.
passed away shortly after the finalization of Intersexions II. Jo was not . Episode by episode, Intersexions systematically filled in another link in the sexual network which spread and doubled .. in parallel to the TV drama on 10 indigenous. Intersexions II appears to have helped many viewers reach another level of understanding . couple that tested together for HIV in one episode modelled this behaviour effectively and .. least 10 out of the 26 episodes that were broadcast. The series was extensively supported through weekly discussions on 10 SABC radio stations, public relations to promote the Intersexions garnered over 2 Twitter followers, who on average tweeted in excess of 2 times per episode.
“We're very excited about the development of Intersexions II, and we know from A 26th episode took the form of a documentary that explained how HIV spread at the Bassline club at 10 Henry Nxumalo Street, in Newtown. Episode # Drama | Episode aired Season 2 | Episode Previous · All Episodes (17) · Next · Add a Plot». View production, box office, & company. Each interaction () is structured with ten parts: 1. Synopsis of the episode;. 2. Key learning areas included in the episode;. 3. Essential information on the.
Intersexions is an innovative series of 26 separate but interlinked episodes that show how our lives intersect and criss-cross with others' in ways we don't even know about. As soon as we become episode active, we are episode locked episode a human sexual network in which we are sleeping with hundreds even thousands of complete strangers - our lovers' lovers.
The series episode extensively supported through weekly discussions on 10 SABC radio stations, public relations to promote the show, a blog featuring weekly updates on the show, and social networking through Facebook and Twitter. These findings were recently made public at the 5th Entertainment Education Conference, held in India between 17 and 20 Novemberwhich brought episode communication experts from across the world to examine the use of entertainment education in support of health-related programmes.
The study divided fans into active and passive group; the active group, consisting of around 3 people, commented or became involved in discussions during the week broadcast, and the rest were silent observers. Similarly, the series' Twitter intersexions was very active, particularly during and immediately after episodes were broadcast.
Intersexions garnered over 2 Twitter followers, who on intersexions tweeted in excess of 2 times per episode. While the series provided audiences with new information and bolstered existing knowledge in episode entertaining and engrossing way, social media allowed them to intersexions to the content in a very personal and interactive way.
A intersexions survey, by the Centre for AIDS Development, Research and Evaluation CADREinvolving a post-broadcast, qualitative audience intersexions conducted in six provinces between April and Junerevealed several telling insights into the impacts intersexions Intersexions has had on viewers:.
One respondent to the CADRE survey said that episode 21, in which the HIV-positive character Ntombi is secretly taking antiretroviral medication and throws away the medicine given to her by a traditional healer, had directly influenced her to take intersexions first-ever HIV test - and that going onto ARVs had changed her life for the better. Harriet Gavshon of Curious Pictures, the executive producer of Intersexions, who also presented a episode at the conference, says Intersexions had been intended to get audiences thinking.
Immediately we enter into the human sexual network, we are linked to everyone else in it - and the structure of Intersexions exactly mirrored that interconnection.
This led them rather into a space of introspection and thoughtfulness," says Gavshon. Skip to main content.
Most of these objectives related to individual perceptions or behaviors that underpin HIV risk- reduction strategies — not to the strategies themselves. This model emphasizes that transformational communication must take account not only of individual psychosocial factors but also of a hierarchy of social systems that impact on the individual.
Intersexions was mainly a mass media intervention — a television drama series backed by a part radio talk show aired on10 stations — which triggered a powerful social media response.
It had none of the face-to-face outreach and political advocacy that people commonly associate with mobilization of community and national opinion. The development phase was complex and intense and extended over a period of nine months. It involved the writing of plausible and diverse individual stories plotted and populated on the basis of the map of relationships depicting the sexual network.
Mapping out the sexual network was a time-consuming exercise that laid the foundation for the entire series. The network is represented in the figure below:. A set of scripts was developed, and then each script went through various drafts, which were scrutinized and amended by no fewer than five executive producers, and were submitted to pre-testing through focus groups before it was finalized.
There were two focus groups n Gauteng and Western Cape to pre-test scripts throughout the development of the series. Some episodes dealing with sensitive issues required more than the routine script pre-testing. An example was the episode in which antiretroviral drugs are advocated as the only treatment for AIDS, and traditional medicines are clearly described as ineffective.
Research included interaction with traditional healers. Episodes that were set in rural areas were tested with rural focus groups to ensure their authenticity. For the television series , the 25 stories required the casting of 68 lead actors. This task was complicated by the fact that the series was being shot in a range of languages, so the linguistic abilities of actors had to be overlaid on their acting skills and general suitability for the part.
Furthermore, all major casting decisions had to be taken jointly by the production company and the SABC, and their priorities were not always identical. The series required the identification and securing of different locations in rural and urban settings.
The actual shooting of the series occurred under high pressure. Time schedules were inflexible in order to keep the production within budget and meet deadlines. JHHESA organized an initial content workshop in Johannesburg for senior producers at all the stations to ensure that they had a good understanding of the purpose of the intervention and the scope of the issues to be addressed. The senior producers in turn briefed and prepared the producers and presenters of the Intersexions radio programs.
For the radio programs, JHHESA undertook the preparation of radio scripts and the identification of a range of experts who could be invited to participate in the shows. Producers at the individual stations were responsible for translating the scripts and adapting them, where necessary, and for making the arrangements with guest experts. Two hundred sixty shows were broadcast over a six-month period in a range of languages and at different times, so the team depended on this decentralized approach, leveraging each station's knowledge of its particular audience.
Aside from the television and radio programs, Intersexions ' multi-media approach included:. Facebook was used to preview upcoming episodes and it provided a platform for viewers to reflect on and discuss the most recent episode.
Fans themselves drove the discussion, raising subjects of their choice and interacting with each other. This online discussion was monitored by a sexologist who provided relevant information on sexuality and health and counseled where needed. There were weekly polls on one of the issues raised by the most recent episode. The blog provided a platform for a more personalized way of previewing upcoming episodes and providing information on the series generally.
It also carried advice on relationships, sexuality and health, and ran weekly polls on issues raised.
The real time nature of Twitter was used to remind followers to watch Intersexions , and to provide snippets of news about the program for example, awards won. It served to sustain interest in the series and also, very importantly, to allow viewers to express their immediate responses to each episode in real time. The study divided fans into active and passive group; the active group, consisting of around 3 people, commented or became involved in discussions during the week broadcast, and the rest were silent observers.
Similarly, the series' Twitter account was very active, particularly during and immediately after episodes were broadcast.
Intersexions garnered over 2 Twitter followers, who on average tweeted in excess of 2 times per episode. While the series provided audiences with new information and bolstered existing knowledge in an entertaining and engrossing way, social media allowed them to relate to the content in a very personal and interactive way. World War Z. Popular Celebrities 1. Michael Weatherly 2.
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